A Citrus County Family Owned Business.
Chad McPherson, owner of McPherson 's Archery and Outdoor Pro Shop is creating something you don't see everyday, a successful startup business in a down economy, that is excelling even his expectations. His goals are to have a strong community presence, offer prices like the big, faceless box stores, and give outstanding customer service for his customers.
Born and raised in Citrus County, the desire to have a professional outdoor shop can be traced back to his strong family ties that did everything together in the outdoors. Starting with his grandfather, Ronnie Rood, and then passed to his dad, then to Chad, was a love for everything outdoors.
Hunting, fishing, camping, you name it, they did it, and they did it as a family, together. Something he says is lacking in todays children. "kids today just don't get outside enough, we as a community need to get them more involved in God's Creation, and the outdoor experience"
Add to that his strong work ethic, his desire for personal success and a eye for all things quality, and you have a winning formula that will take him a long way into the future in our community. Young and old alike who want to learn about the outdoors are welcome in the store with something for everyone. Chad has a willingness to pass on his knowledge of the outdoors, and he makes everyone, feel comfortable, that makes McPherson's a family business without match in Citrus County. The outdoors tradition has never had a better family to model after.
Whether it's hunting, fishing, camping McPherson''s carries name brand, quality merchandise. In the Archery Pro shop they stock Mathews, PSE, Diamond, Hoyt, Bow Tech, Easton and Beman arrows, and Muzzy, Ramcat and Swacker broadheads, He stocks Targets and the release you need to send your Spitfire to your target, which might be a Deer you have on your GameFinder, or PlotWatcher camera or your RhinoBlock Target.
If your game if fishing for Tarpon or Redfish inshore or Grouper and Amberjacks offshore, McPherson's offers many quality name brand equipment, Penn, Abu Garcia, or Shimano reels and rods in many sizes, shapes and actions. Choose from Ande Monofilament or Power Pro Depth-Hunter to spool that reel. Bait up with live bait which they will have soon, or go with choices from Zoom, Culprit soft baits or Gary Yamamoto Custom Baits.
As you can see by now, McPherson's is a down home business with an eye for quality that cares about your outdoor adventure. Stop in today, take the tour, and prepare to be amazed at the variety of products, the amount the name brand merchandise at prices that will keep you shopping local and the best part, the staff that is willing to help make your next trip, special and successful.